NEW NIKE JEREMY LIN SNEAKERS (PICS)

Jeremy Lin is one step closer to having his own sneaker line….

Nike started selling?Lin-themed sneakers?on?its website?this past weekend to capitalize on the Knicks point guard?s unprecedented rise from obscurity to worldwide phenomenon.

Priced at $130, the Nike Zoom Hyperfuse Low iD basketball shoe is blue and orange ? just like the Knicks colours ? and is the shoe that Lin has been wearing this season.

Fans can customize the sneakers for colour, size and to add?Lin?s name on the tongue top.

According to the Nike website, the sneakers will take 22-30 days to be delivered. They are not available in stores.

?We used the power of the Nike iD process to create this Nike Zoom Hyperfuse Low iD for Jeremy and celebrate his first appearance at this weekend for the game?s elite,? Nike spokesman Brian Strong said Saturday. ?Fans can utilize NIKEiD.com to create and purchase this shoe or other versions that include their own design inspiration.?

Asked when Lin will have his own line and when his shoes will appear in stores, Strong said: ?We are not commenting on any speculation around future plans for Jeremy.?

Lin, who has been with Nike since 2010, is making his first foray into the serious world of all-star marketing. It began with ?Lin-sanity? T-shirts, which are not exclusive to one apparel company.